Limited Time Offer: 2-4-1 Tickets!

Welcome to the home of Sales & Letting Agents in the UK

Learn how to GROW your Agency, generate new LEADS, increase your PROFIT margin and STREAMLINE your business...

whilst WORKING LESS

The UK's only Exclusive for Letting Agency Conference Designed for Agents that want to SCALE fast.

7th-8th November 2024 | The Marriott Heathrow, London

Make sure your sound is turned on! (Click the play button below to get started)

FUTURE PROOF YOUR BUSINESS

And Achieve The Life, Freedom And Happiness You Deserve

Why Is Agent Rainmaker LIVE The BEST Event You Can Attend This Year To Help Grow Your Business?

A Business Growth Event for Sales And Letting Agents...

(Well, the numbers speak for themselves...)

Over

£62,000,000

Additional Revenue Added

Over

5,000

Agents Served

Over

300+

Attendees

One HUGE

COMMUNITY

Of Agents Helping Each Other

Over

£62,000,000

Additional Revenue Added

Over

5,000

Agents Served

Over

300+

Attendees

One HUGE

COMMUNITY

Of Agents Helping Each Other

Limited Time Offer: 2-4-1 Tickets!

GENERAL

Full Price Ticket - £597

Ticket Price £447

*All prices are plus VAT

2-Day Event Access
General Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall

Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

VIP

Full Price Ticket - £697

Ticket Price £597

*All prices are plus VAT

2-Day Event Access
VIP Priority Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides

Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

EXCLUSIVE

Ticket Price £1,097

*All prices are plus VAT

2-Day Event Access
Front Row Exclusive Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

PLUS don’t forget this is a tax deductible expense (as is the accommodation in most cases), so the tax man is paying! AND it can be classed as CPD with most organisations too.

We NEED to solve these problems NOW...

This Just In...

There's NO Landlords out there...

We are in the midst of some of the toughest times we have seen in the industry, and now with a new leadership in charge of the country, we can all be sure more changes are coming.

Already we have a mass shortage of stock, an oversupply of tenants, clause 24 biting our client landlords hard, and interest rates rising, all resulting in landlords selling. Plus, with all that is proposed right now (such as ROPA, landlord licencing, etc), it has become clear we need to EVOLVE fast.

Having gone through the last few years and all that it has brought us, I believe we are now at the beginning of the fight of our lives. I'm talking about managing our businesses through what seems to be the biggest and most monumental change this industry has ever seen.

According to the government's white paper, 82% of landlords are not using a letting agent for property management; this is a scary number!

Option One: We complain about it but do nothing...

With already 82% of the market not using letting agents for tenancy management, this is NOT an option...

Option Two: We evolve

Fortunately, we have been working on the solutions for this for the last 6 years, and now more than ever is the time for us to evolve our businesses and make the changes so desperately needed to grow our businesses again and get us back creating businesses that work for us

We make it happen.

How do we do this?

Well, we have to provide multiple different solutions for the various different types of landlords that we see nowadays, meaning we have a more robust business model, not just relying on lets and sales but instead generating revenue from investor buyers, retiring landlords, and those that need help, meaning we also take control of our business growth.

It's that easy, right?

It's not easy, but it can be done and is being done by hundreds of agents currently across the country, resulting in them adding hundreds of thousands of pounds of additional revenue to their businesses.

It's our choice: make the change and grow, or stay the same and do things the way we've always done them.

Achieve your

#FREEDOM

By Building Success

What is Agent Rainmaker LIVE?

For FIVE years running, we have run Agent Rainmaker LIVE

It is a 2-day conference designed especially for letting agents or estate agents with a lettings department that want to OPTIMISE their letting agency business and scale...

Our focus 100% is on solving the challenges we face right now (fewer landlords, more competition, less profit and difficulty generating leads)

All with the goal of making our business more robust, more revenue-generating, and profitable (plus a growth-focused, fun place to be)

You will experience 2 days of speakers in the conference hall, an awesome exhibition hall with 18 of the TOP industry suppliers waiting to talk to you, an evening of "ask the expert" masterminding for VIP tickets and above, if you fancy it. Also, don't forget to book tickets for the Evening Awards party hosted by TV comedian Aaron James

Plus the most amazing food and beverages throughout the event

The event where we give you the tools to defeat and smash through the 10 BIG challenges in the industry right now…

Not enough new property stock coming to the lettings market
Landlords selling up
Too many tenants (due to property stock shortages)
Clause 24 taxation BITING our landlord clients
Interest rates rise making rental properties non-viable
Staff shortages and needs change in the market
82% of landlords not using letting agents for management (according to the governments white paper July 2022)
Most letting agents are operating at a 11.9% profit margin (which isn’t high enough) with 50% of costs being staff costs (too high)
Not enough TIME in the day to get what we need to done because of the complexity of lettings.

What can we do to change...

We have 4 options...

Lead

Generation

Learn how to build a lead generation system attracting various landlord types, and never be short of new business again.

Business

Acquisition

Learn how to acquire other businesses in your town without using your own funds and become the dominant player in your market.

Get More

Landlords

The landlords are out there, but they are ignoring us. However, we have various strategies to get NEW landlords back on your books... FAST.

Increasing

Profit

Discover how to release the hidden revenue and profit in your business, thats just waiting for you to extract, using proven techniques.

Lead Generation

Learn how to build a lead generation system attracting various landlord types, and never be short of new business again.

Business Acquisition

Learn how to Acquire other businesses in your town without using your own funds, and become the dominant player in your market.

Get More Landlords

The landlords are out there, but they are ignoring us... however we have various strategies to get NEW landlords back on your books... FAST

Increasing Profit

Discover how to release the hidden revenue and profit in your business, thats just waiting for you to extract, using proven techniques.

These are the toughest conditions we have seen in the industry for decades…

Get the SOLUTIONS at ARLive2024

With a new government, landlords selling en masse (and already 82% of the landlord market is not using letting agents, according to the government's white paper of 2022), the future is not bright unless we move fast to change our businesses and start to give our customers what they need and evolve.

We need to develop our offering, evolve our marketing, challenge beliefs, add services, work smarter, and become part of the solution.

To do this, we need to work together, find solutions for our landlords and ourselves, and make this industry unbreakable.

Speakers of Agent Rainmaker LIVE!

Our speakers range from industry leaders to top trainers and coaches, or specific skills experts to coach you in new techniques

As always, we have chosen from the best in the industry, to give you the best insights into what is happening in the lettings industry right now and what the future holds for agency businesses

Sally Lawson

Devon Brown

David Cox

Neil Cobbold

Iain Mckenzie

Alan Barratt

Dawn Bennett

Nigel Risner

Marley Jaxx

Sophie Lang

Gemma Warne

Steve Warne

Philip Boyden & Paul Buck

Samantha Troy

Harriet Kirby

Maxine Lester

Sally Lawson

Build the business you always wanted and get your FREEDOM back through profit and success

Sally Lawson

Build the business you always wanted and get your FREEDOM back through profit and success

Sally Lawson is a trailblazer in the lettings industry, with a mission to transform it into a fun and profitable space where agents can thrive. As the founder of Agent Rainmaker and the visionary behind Agent Rainmaker Live, Sally has dedicated her career to empowering letting agents to reclaim their time, increase their revenue, and truly enjoy their businesses.

With over 34 years of experience in running agencies, franchises, and a white label management centre, coupled with 14 years of coaching other agents, Sally possesses an unparalleled understanding of the industry. Her ability to identify and address the key issues within any agency business is unmatched, making her a sought-after mentor and leader in the field.

Since launching Agent Rainmaker Live in 2018, Sally has grown the event into a cornerstone of the industry, now celebrating its fifth year. Through this platform, she continues to inspire and equip agents with the strategies they need to grow their agencies, regain control over their time, and achieve the profits they deserve.

At Agent Rainmaker Live, Sally will share her wealth of knowledge and experience, offering practical advice on how to elevate your agency, streamline operations, and unlock your business's full potential. Her passion for the industry and commitment to driving positive change make her a force to be reckoned with in the world of lettings.

David Cox

Legal and Compliance Director and General Counsel at Rightmove

“What's in store for the lettings industry, legally and politically”

David Cox

Legal and Compliance Director and General Counsel at Rightmove

David Cox is the Legal and Compliance Director and General Counsel at Rightmove, bringing a wealth of legal expertise and a deep understanding of the property industry’s regulatory landscape. Since joining Rightmove in November 2020, David has played a pivotal role in steering the company’s legal and compliance strategies. His extensive experience in political lobbying and advocacy has been instrumental in shaping the industry, particularly through successful campaigns such as the implementation of mandatory Client Money Protection (CMP) and the Regulation of Property Agents (RoPA).

Prior to his role at Rightmove, David spent nearly seven years as the Chief Executive of Propertymark, the leading professional body for the property industry. His leadership there cemented his reputation as a key figure in the sector, influencing both policy and practice. Currently, David also serves as a Board Director for Rightmove Landlord and Tenant Services and Rightmove Financial Services, where he oversees legal compliance and governance in tenant referencing, insurance, and mortgage services.

David’s legal acumen is rooted in his training as a Barrister-at-Law, having been called to the Bar of Lincoln's Inn in 2006. His background also includes board positions with the Tenancy Deposit Scheme (TDS), Money Shield, and Propertymark Qualifications, further underscoring his deep involvement in the regulatory and compliance aspects of the property industry.

At Agent Rainmaker Live, David will be delivering a talk on the political and legal landscape in the lettings sector, sharing his expert insights on the current challenges and future developments. He will also be a key member of the expert legal panel, providing invaluable guidance to letting agents navigating the complexities of today’s regulatory environment.

Nathan Emerson

CEO of Propertymark

Nathan Emerson

CEO of Propertymark

Nathan is the CEO of Propertymark the UK's foremost professional and regulatory membership body for sales, letting, commercial and auction agents with over 12000 offices and 17500 professional members. A highly experienced industry practitioner with over 27 years operating at partner level within a professional multi practice estate agency practice environment, Nathan has considerable insight to the working practices of the property industry and consumer journeys.

Alan Barratt

Founder & CEO of Grenade

Alan Barratt

Founder & CEO of Grenade

Alan Barratt is one of the leading and most exciting business figures in the UK. The early mission was simple: ‘Create an iconic weight-loss product and become THE brand within Sports Nutrition’.

After quickly realising at a young age that the 9-5 desk life wasn’t for him and subsequently dropping out of school to work for minimum wage at a gym in Birmingham, this inspired and led Alan into setting up his own sports nutrition distribution business in 1999. This experience inspired Alan to set up his own business and in 2010, he founded Grenade. The business quickly became one of the leading brands for supplying protein bars, performance nutrition and apparel to consumers across the world. In 2021, Mondelez acquired the majority interest in Grenade, valuing the business at over $250M.

Alan is one of the most inspiring figures and public speakers within business and frequently leaves audiences feeling inspired to go after their own goals. Alan’s business has received multiple industry awards, and Alan himself has been awarded the EY Entrepreneur of the Year 2014, Businessman of the Year 2013 and Great British Entrepreneur of the Year 2018; and he still feels like this is just the beginning for him. When Alan is not working on the business, he also hosts the hit podcast ‘Pull The Pin’, where he has interviewed the likes of Steven Bartlett, Yianni Charalambous, Alfie Deyes and Alex Partridge, and has subsequently become a private pilot, philanthropist, and mentor for Virgin Start Up.

Iain McKenzie

Group Manager Director for The Guild of Property Professionals

Iain McKenzie

Chief Network officer for The Guild of Property Professional

Iain McKenzie is a highly experienced leader in the property industry, currently serving as the group managing director for The Guild of Property Professionals and Fine & Country. With over 38 years of experience in the sector, Iain’s career spans roles as an independent estate agency owner, franchise operator, and Managing Director of a large corporate entity, where he successfully grew the business to over 120 branches.

Since being appointed as CEO of The Guild in March 2017, Iain has been instrumental in shaping the organisation’s strategic direction, ensuring that members benefit from a supportive and thriving business environment. His deep industry knowledge and passion for excellence have made him a respected figure in the property sector, known for his commitment to sharing his expertise with professionals across the industry.

Iain’s approach is rooted in a wealth of real-world experience, having navigated the challenges of both independent and corporate agency operations. His insights into business growth, leadership, and strategic development are invaluable to those looking to elevate their careers and businesses within the property market.

At Agent Rainmaker Live, Iain will draw on his extensive background to provide property professionals with the knowledge and strategies they need to succeed in an ever-evolving industry. His session is not to be missed for anyone looking to learn from one of the most seasoned experts in the field.

Dawn Bennett

"The Compliance Queen"

Dawn Bennett

"The Compliance Queen"

Dawn Bennett is a seasoned expert in the lettings industry with over 20 years of experience, known for her legal expertise and passion for coaching. Dawn's journey began as an administrator, quickly advancing to a negotiator where she joined Sally’s team in 2007. From the outset, Dawn made an impressive impact, consistently surpassing targets by achieving 30 lets per month, driven by her hunger for sales and her ability to generate significant revenue for the business.

Her remarkable success led to swift promotions, first to Lettings Manager and then to Branch Manager within just a few years. In 2015, Dawn took on the challenge of launching a new branch from scratch in Wolverhampton, growing it organically to 120 properties under management through sheer determination and strategic acumen.

Dawn’s true passion, however, lies in the legal side of the lettings industry. This passion saw her take on a pivotal role during the restructuring of her company’s management department. She dove deep into the legislation, reordering operations, coaching the team, and hiring new talent to ensure compliance and operational excellence. Her enjoyment of this process led her to become the company’s lead legal coach, known for her ability to use real-life case studies to teach complex legal concepts in an accessible way.

Currently, Dawn heads the White Label Tenancy Management service, overseeing a large team of tenancy managers and the group accounts department. Her role is crucial in maintaining the operational excellence of the group of companies and the letting agents they collaborate with.

At Agent Rainmaker, Dawn serves as Operations Director and is one of the lead advisors and member success coaches. She runs pods and advisory sessions, guiding members through the program to elevate their businesses. Additionally, she conducts a series of legal and compliance days throughout the year, helping letting agents stay ahead of current legal issues, ensuring their teams are fully informed and compliant to protect their clients, tenants, and companies.

At Agent Rainmaker Live, Dawn brings her wealth of experience and deep understanding of lettings legislation to the legal panel, where she will share her invaluable insights and strategies for navigating the complex legal landscape of the industry.

Neil Cobbold

Commercial Director, Reapit

Neil Cobbold

Managing Director of Payprop

Neil Cobbold is a highly respected figure in the UK property sector, currently serving a the Managing Director of PayProp UK, an automated payment and reconciliation platform that is revolutionising the lettings industry. With a rich background in sales, business strategy, and change management, Neil has dedicated his career to developing successful businesses and empowering sales teams across the property sector.

Before his role at PayProp, Neil was deeply involved in housing reform and social housing, where he led a large housing association and a software development firm. His expertise in these areas has made him a trusted advisor to the property media and government, and he is frequently consulted on matters of housing policy and technology in the industry.

Neil is a regular speaker on the PropTech circuit, with appearances on Sky's Property TV channel and at major industry conferences hosted by organisations like safeagent and Propertymark. His insights into the intersection of technology and property management have positioned him as a thought leader in the field, particularly in how letting agents can use technology to enhance efficiency and achieve sustainable growth.

At Agent Rainmaker Live, Neil will bring his extensive experience and deep understanding of the legal and technological aspects of property management to the legal panel, providing invaluable insights into how agents can navigate the complexities of the industry while leveraging cutting-edge solutions like PayProp.

Devon Brown

"World Renowned EMCEE"

Devon Brown

"World Renowned EMCEE"

Devon Brown is a world-renowned EMCEE and personal success coach, celebrated for his ability to energise and engage audiences of thousands across the globe. With a dynamic stage presence and a knack for creating unforgettable experiences, Devon has become a sought-after host at some of the world's largest events, sharing the stage with industry titans like Tony Robbins, Russell Brunson, Dean Graziosi, and Grant Cardone.

As the EMCEE for Agent Rainmaker Live, Devon is returning for his third consecutive year, bringing his signature blend of fun, motivation, and high-energy engagement to the event. His experience and charisma ensure that every moment on stage is filled with excitement and inspiration, setting the tone for an unforgettable experience over the two-day event.

Whether he's rallying the crowd or guiding them through the program, Devon's passion for personal growth and success is evident in every word, making him an integral part of the Agent Rainmaker Live experience.

Sophie Lang

Agent and Landlord advocate, ARLA representative and trust ambassador

Sophie Lang

Agent and Landlord advocate, ARLA representative and trust ambassador

Sophie is a distinguished property expert and Cornwall-based professional with a deep expertise in the legal aspects of the lettings sector. As a passionate advocate for landlords, tenants, and fellow industry professionals, Sophie has dedicated her career to guiding others through the complexities of property management and legislation.

At just 24, Sophie founded her own letting agency, which quickly became the market leader in her area. Today, she oversees a thriving property agency with 20 staff members, managing over 950 properties in Cornwall while actively expanding the sales department. Her commitment to excellence is further evidenced by her role as ARLA Propertymark Executive for Cornwall since 2020 and her recent appointment to the Propertymark Advisory Board in 2023.

With a Law degree from Swansea University, Sophie combines her legal knowledge with practical experience, making her an invaluable resource on the legal panel at Agent Rainmaker Live. She continuously educates herself on changes in the lettings sector, ensuring she remains at the forefront of industry developments. As a Propertymark Trust Ambassador and an active blogger on lettings legislation, Sophie is committed to lobbying for and achieving positive outcomes for private landlords and agents alike.

Sophie’s expertise in team management, legal writing, and business development, coupled with her passion for education, makes her a sought-after voice in the property industry, particularly in navigating the ever-evolving legal landscape.

Philip Boyden & Paul Buck

Modernising and taking over the family business.

Phil Boyden & Paul Buck

Modernising and taking over the family business

Philip Boyden is the fourth generation of the Boyden family to take the reins of the family business, Boyden’s, and is now a key figure in its ongoing success and modernisation. As part of a legacy that spans generations, Philip is committed to honouring the traditions of the business while driving it forward into a new era. Alongside his colleague Paul Buck, Philip will be sharing the remarkable journey of how they have collectively generated over £500,000 in revenue through strategic innovation and modernisation efforts.

Based in the busy Colchester branch, Philip specialises in Residential Sales and is well-known for his straightforward, friendly approach that has earned him the trust and respect of clients. His deep-rooted understanding of the family business, coupled with his vision for its future, has allowed him to seamlessly blend traditional values with modern practices.

Paul's deep understanding of the property market, honed over more than two decades, enables him to navigate the complexities of the industry with ease. He is adept at reviewing and implementing new and existing revenue streams, always with a keen eye on enhancing the customer experience and driving business growth.

At Agent Rainmaker Live, Philip and Paul will share the story of taking over the family business from Philip's father, discussing the challenges and triumphs of transitioning leadership within a family-owned company. They will dive into the strategies he employed to modernise Boyden’s, ensuring it continues to thrive in a competitive market. Philip's insights into balancing tradition with innovation are invaluable for anyone looking to navigate the complexities of a family business while achieving significant growth.

Marley Jaxx

7-Figure YouTube Agency and content creator

Marley Jaxx

7-Figure YouTube Agency and content creator

Marley Jaxx, an award-winning filmmaker and globally recognised expert in video creation, YouTube growth and content strategy, is the go-to consultant for top industry leaders. Her creative expertise transforms brands into icons, and entrepreneurs into successful empire builders, enabling them to convert their influence into currency.

Marley and her team have consulted and created amazing results for industry giants like Daymond John, Mark Cuban companies, Dean Graziosi, Russell Brunson, Steve Larsen, Peng Joon, Alex Charfen, Cristy Code Red, and many other HUGE brands from many niches. Their strategies have not only expanded YouTube channels to millions of subscribers but also elevated emerging entrepreneurs to notoriety and 7-figure revenues.

Marley introduced a new category of video: "The DocuStunt," a blend of high-production documentaries and strategic publicity stunts that captivate audiences and establish brands as industry leaders. It’s the gateway to prestigious awards, global recognition, and becoming a household name.

Her unique genius lies in tailoring strategies that leverage each client's unique strengths, avoiding one-size-fits-all solutions. This personalised approach has established Marley as the architect behind some of the most authentic and influential creators in today’s market.

Nigel Risner

Building the dream team

Nigel Risner

Building the dream team

Nigel Risner is an internationally renowned motivational speaker, multiple best-selling author, and high-level coach, with a career that has taken him to blue-chip companies across the globe. Known for his dynamic and engaging presentations, Nigel has become a regular fixture at ARLive, being the only speaker to have appeared at every event to date.

Nigel's mission is clear: to help serious entrepreneurs build extraordinary businesses. He is deeply committed to empowering teams, harnessing the unique strengths of each individual to create a cohesive and high-performing group. His presentations are not only insightful but also infused with a sense of fun, making them both memorable and effective in driving real change.

As a best-selling author, Nigel's books have inspired countless readers, providing them with the tools and strategies needed to thrive in both business and life. His approach to coaching and speaking is rooted in a deep understanding of human character and the dynamics of teamwork, ensuring that his audience leaves with actionable insights that can be immediately applied.

Whether speaking to a room full of entrepreneurs or coaching a team of executives, Nigel Risner delivers a powerful message of growth, collaboration, and excellence.

Harriet Kirby

Getting off the tools and taking control…

Harriet Kirby

Getting off the tools and taking control…

Harriet Kirby is the accomplished Director of Richard James Estates, where she has transformed the business from the ground up. Originally starting her career by working on the tools and managing tenancies, Harriet has since evolved into a strategic leader who has taken full control of her agency, driving remarkable growth and success.

In just three months, Harriet added an impressive £350,000 in revenue and profit to the agency, a testament to her sharp business acumen and ability to implement effective changes. She restructured her team, strategically delegating roles to remove herself from the day-to-day operations, which allowed her to focus on scaling the business. One of her key achievements was the creation of a robust lead generation system, which now consistently produces 300 leads per month. To ensure these leads are effectively converted, Harriet hired a Business Development Manager, further solidifying the agency's growth trajectory.

Harriet's innovative approach extends beyond traditional agency work; she recently hosted a highly successful landlord seminar, attracting 130 landlords and generating an impressive £46,000 in revenue from that single event. Her ability to engage and convert such a significant audience showcases her prowess in both business development and client relations.

Under Harriet's leadership, Richard James Estates has flourished, with her strategic vision and execution driving the agency to new heights.

Samantha Troy

From micro to established by changing her mindset…

Samantha Troy

From micro to established by changing her mindset…

Samantha Troy is the determined entrepreneur behind a remarkable business transformation in the letting industry. Starting as a micro business with just 25 properties, Samantha faced the challenges of getting her business off the ground, struggling to manage her workload while running her operations from her daughter’s car. Despite her best efforts, she found herself stretched thin, unable to generate enough revenue to hire help or even purchase her own vehicle.

However, in a stunning turnaround, Samantha took bold steps to revamp her business model. By optimising revenue streams, charging appropriately for her time, and offering additional services, she quickly gained the confidence and financial stability needed to take her business to the next level. Within just 9 months, she acquired another agency, expanded her portfolio to over 125 properties, and generated over £200k additional revenue. She also secured her own office space, hired her first staff member, and even treated herself to a new car.

Samantha's journey from a struggling start-up to a flourishing business is a testament to the power of strategic thinking and perseverance. Her story is an inspiration to others in the industry, showcasing how rapid and effective changes can lead to significant growth and success.

Gemma Warne

Driving traffic to funnels

Gemma Warne

Driving traffic to funnels

Gemma Warne is the dynamic Co-Founder and Director of Agent Marketer, an industry-leading organisation that has successfully generated over 36,000 leads for estate and letting agents in the past year alone. With a deep expertise in paid advertising, Gemma has built a reputation for driving significant results, delivering hundreds of leads monthly to her clients through strategically executed campaigns across Facebook, Instagram, Google, and YouTube.

Gemma's approach to digital marketing is deeply data-driven and client-focused, with a track record of achieving impressive returns on ad spend, often speaking of clients seeing 3x, 10x, and even 27x their investment. Her commitment to delivering exceptional value has made her a trusted partner for agents looking to scale their businesses through effective online marketing.

In addition to her work at Agent Marketer, Gemma is continuously sharing her expertise at live events and workshops. These sessions are highly sought after, as she offers invaluable insights into lead generation strategies and the nuances of creating powerful ad campaigns. Her passion for empowering others in the industry shines through in every presentation, making her a respected thought leader in the field of real estate marketing.

Maxine Lester

Changing gear and moving from good to GREAT!

Maxine Lester

Changing gear and moving from good to GREAT!

Maxine Lester is a dynamic entrepreneur and the driving force behind Maxine Lester Residential Lettings, a company she founded in 2005 with a mission to elevate standards in the lettings industry. Maxine’s journey to property management began after a varied career in insurance, recruitment, and marketing, including a notable stint as one of just 150 female brokers at Lloyd’s of London—a rare achievement at the time.

Maxine’s passion for property was sparked by her own frustrations as a landlord, where she experienced first-hand the shortcomings of customer service and communication from her letting agents. This motivated her to take matters into her own hands, and when redundancy provided the opportunity, she seized it to launch her own agency with her husband Matthew. Since then, Maxine has never looked back, building a business known for its exceptional customer service and commitment to high standards.

In the past 12 months, Maxine has successfully added over £650,000 to her business by making strategic changes, optimising operations, and modernising her company’s approach. Her leadership has been instrumental in driving this growth, and she takes great pride in developing her team’s skills and helping them achieve industry qualifications. Under her guidance, the agency has earned national recognition, winning prestigious awards such as the ESTAs and Times & Sunday Times Awards.

Maxine’s primary focus is on overseeing the company’s marketing efforts and finding innovative ways to help clients maximise the yield on their rental investments. At Agent Rainmaker Live, Maxine will share the strategies and insights that fuelled her business’s remarkable growth, offering valuable lessons on how to optimise and modernise a lettings business for success.

Stephen Warne

Turning on the “avalanche effect” of lead generation

Steve Warne

Turning on the “avalanche effect” of lead generation

Stephen Warne is a seasoned Digital Ads Expert with a proven track record of driving significant revenue growth through the power of online marketing. Over the past four years, Stephen has partnered with Sally Lawson to generate leads and sales for letting and estate agents, developing sophisticated ad funnels and strategies that deliver the right type of leads at the lowest possible cost, ensuring maximum return on investment for their clients.

Stephen’s expertise lies in crafting highly effective digital ad campaigns that are tailored to the unique needs of each business. Since 2017, he has been instrumental in generating millions of pounds in revenue for his clients, consistently optimising strategies to meet specific business goals and drive sustainable growth. His deep understanding of digital marketing dynamics allows him to deliver high-quality leads that fuel business success.

When he’s not perfecting ad campaigns or spending time on the golf course, Stephen dedicates his time to educating agents on how to harness the power of digital marketing. He leads sessions designed to empower agents with the knowledge and tools they need to run their own ads and implement marketing strategies that propel their businesses forward.

At Agent Rainmaker Live, Stephen will be sharing his insights on how to drive maximum leads into your business in 2025, offering practical, actionable advice to help agents capitalise on the ever-evolving digital landscape.

PLUS ON DAY 1...

What Are The Biggest Challenges In The Industry Right Now?

We have brought together the 6 biggest thought leaders in our industry to discuss the pending changes coming to our industry.

The focus will be on the political challenges ahead, what we need to prepare for, and how we evolve into the new world ahead

We need to "Understand the Battlefield" to win the fight.

We'll Also Be Running an

"Ask the Expert" round table, Mastermind

After Day 1 Has Finished

Thursday Evening, 6:30pm-8:30pm!

Meet the speakers and hear the deep dive examples and stories of what action they took to grow their agency businesses. You'll get to ask all the specific questions you may have on Thursday evening at this unique Mastermind event, accompanied by drinks and a buffet.

We have organised a grab-and-go dinner and drinks for VIP and exclusive ticket holders to this special event so you can listen to the expert of your choice (or work your way around all of them; the choice is yours) and get the answers to your burning questions.

Join the mastermind running between 6:30PM-8:30PM on Thursday evening, depending on what your key area of focus is, the speaker you enjoyed the most, or network with the other delegates, to get a deeper understanding of what you need to change in your business.

Ali Durrant

How to convert leads into business!

Ali Durrant

How to convert leads into business!

Ali has been running agency branches for around 12 years and has embraced the evolution of funnel marketing with a specific focus on the conversion of leads for the last 4 years.

Director of Concentric Sales & Lettings, Wolverhampton, Ali specifically runs the front sales office of the operation where he and his team are fully focused on new business.Over the past four years, Ali has been developing a sales system and team equipped to handle all of the different types of leads that come into the business with a specific focus on let only to fully managed conversions and off-market sales/purchases for landlords and investors.

David Adams

"Building A Business That Runs Without ME"

David Adams

"Building A Business That Runs Without ME"

David Adams joined the family business (being the 3rd generation) in 2010 in the lettings department and was promoted to the directorship team in 2017.

In 2022, at Agent Rainmaker Live David and his team decided it was time to take the business to the next level and started to adopt some of the strategies they learnt there, following the event in November 2022, David and his team went on to add over 300k to his well-established family business and completely transformed and modernised this established family firm

On Day 2 We Will Be Hosting The "Save Time And Get Your Life Back" Panel Showcase

We have gathered the top 6 experts in “time efficiency in letting agency” together to share what they believe are the best softwares, tools and techniques right now to REDUCE the time it takes to let and manage property, making our jobs easier…

Each year at Agent Rainmaker Live, one of the biggest highlights is the Gala Dinner & Awards night...

Join us for an afterparty like no other

On Friday evening, after the Conference is finished, we like to unwind together, enjoy a show and some music and watch the key winners of 2023–2024 receive their AR awards.

The evening starts with a champagne drinks reception

Followed by a beautiful gala dinner evening, hosted by celebrity comedian Aaron James plus a show from the amazing singer Kezia Gill, who can normally be found on big stages around the globe (with Tom Jones just recently)

It is a chance to get dressed up, have fun, dance and celebrate with those who are making the changes that are leading them to success.

The night includes a beautiful three-course meal, drinks and great music with DJ Sanjeev, meaning that the evening begins and ends with everyone on the dance floor! (Yes, at the beginning too!)

These awards recognise the big changes, hard work, and effort put into changing the practices and processes of agency businesses, not to forget the mindsets of their teams as they too focus on growth, profit, and winning!

It's a beautiful evening.

On Friday evening, after the conference is finished, we like to unwind together, enjoy a show and some music, and watch the key winners of 2023–2024 receive their AR awards.

The evening starts with a champagne drinks reception.

Followed by a beautiful gala dinner evening, hosted by celebrity comedian Aaron James, and with special performance from Kezia Gill.

It is a chance to get dressed up, have fun, dance and celebrate with those who are making the changes that are leading them to success.

The night includes a beautiful three-course meal, drinks and great music with DJ Sanjeev, meaning that the evening begins and ends with everyone on the dance floor! (Yes, at the beginning too!)

It's a beautiful evening.

Kezia Gill

Evening Singer

Kezia Gill

Creating a flow of organic traffic

Born in Nottingham to a large musical family of Irish decent, Kezia pulls influences from a wide range of genres including Folk & Irish, Country, Rock and Blues, thus making her sound completely unique. With the songwriting ability of a country artist, the stage presence of a rockstar and the voice of the blues, she makes every song her own.

The last 5 years have seen Kezia rise from an emerging artist on The British CMA Horizon Stage in 2018, to an award winning, sell out "must see" on the UK music scene. Releasing a total of 4 records in total, her 2021 EP 'The Mess I Made' won Album of the Year at the British CMA's, also taking home Song of The Year (I'm Here) and Entertainer of the Year.

Getting regular radio play across both regional and national stations has seen Kezia's audience grow over the last 2 years. Her music has been added to the BBC Radio 2 playlists, and she has gained much support across the network, especially from Bob Harris. Her live performances have seen her play all over the world, and most recently, supporting established acts such as The Shires and Tony Hadley on their UK Tours, as well as her own 12 date Sell Out Tour in 2022.

Aaron James

"Comedian & Awards Evening Host"

Aaron James

"Comedian & Awards Evening Host"

Aaron James is one of the top mainstream comedians in the UK today. He has many strings to his bow as an impressionist, host, auctioneer, and presenter, who has the ability to work any type of event.

With over 30 years in the business, Aaron keeps busy with golf days, sporting dinners, corporate events, awards ceremonies, sporting hospitality, voiceovers, and charity auctions.

Kezia Gill

Singer & Songwriter

Kezia Gill

Singer & Songwriter

Kezia Gill is a dynamic singer-songwriter who has captivated audiences across the UK with her powerful voice and engaging stage presence. With a unique blend of country, blues, and folk influences, Kezia’s performances are known for their raw emotion and energy—perfect for making our Awards Dinner a night to remember.

Kezia will be performing a selection of her hits, along with some crowd favourites that are sure to get everyone on their feet. Her powerful vocals and heartfelt lyrics create a connection with the audience that’s truly special.

Whether you’re a long time fan or new to her music, Kezia Gill’s performance is guaranteed to be a highlight of the evening, adding a touch of magic to our closing night.

Kezia Gill

Singer & Songwriter

The "Monetary Growth" Awards

The Monetary Awards are for agents that have added £100k, £250k, £500k and £1,000,000 in additional revenue to their businesses, or have achieved 50% plus in profit.

PLUS we will be crowning this year's

"Agent Rainmaker Of The Year"

We will award the highly aspired-after Agent Rainmaker Of The Year Award to the member that has contributed the most to the community over the last 12 months and supported others in their journey of business growth.

If you have received an award this year or reached a milestone, then please make sure you complete your award application and enter for your awards now!!

All award winners will be brought on stage at the evening dinner to receive their award from comedian Aaron James and Sally, joining the AR Hall of Fame for all time thereafter.

Limited Time Offer: 2-4-1 Tickets!

GENERAL

Full Price Ticket - £597

Ticket Price £447

*All prices are plus VAT

2-Day Event Access
General Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall

Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

VIP

Full Price Ticket - £697

Ticket Price £597

*All prices are plus VAT

2-Day Event Access
VIP Priority Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides

Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

EXCLUSIVE

Ticket Price £1,097

*All prices are plus VAT

2-Day Event Access
Front Row Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

GENERAL

Full Price Ticket - £597

Ticket Price £347

*All prices are plus VAT

2-Day Event Access
General Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall

Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

VIP

Full Price Ticket - £697

Ticket Price £497

*All prices are plus VAT

2-Day Event Access
VIP Priority Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides

Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

EXCLUSIVE

Ticket Price £1,097

*All prices are plus VAT

2-Day Event Access
Front Row Exclusive Seating
Limited Edition Swag Backpack
Refreshments On Each Day
High Powered Networking Lunch
Digital Event Dashboard
Access to the AWESOME Exhibitor Hall
Exclusive lunch area
Round Table Mastermind Session
Download Of Slides
Black Tie Gala Dinner
Awards Ceremony & After Party
Exclusive Drinks Reception

PLUS don’t forget this is a tax deductible expense (as is the accommodation in most cases), so the tax man is paying! AND it can be classed as CPD with most organisations too.

I like to put my money where my mouth is, and I’m confident in doing this because I know the HUGE value our previous events have brought so many people, so I’m happy to offer this guarantee.

If after the 2 days you don’t walk away with an actionable plan to make changes to your business and increase your revenue and profit (or leads), then...

I Will Refund You Every Penny

NEVER Been To Agent Rainmaker LIVE Before?

Ok, so you’ve never attended ARLive before, and you are not quite sure what to expect?

It's a completely UNIQUE event because it is designed exclusively for Letting Agency business owners that are determined to find the answers to learn how to grow, scale, and protect their businesses for the future.

That means it is packed with advice on how to generate leads, add multiple additional revenue streams to your business, reduce costs, adopt time-saving technology, and get your team on board, all leading to massive and rapid growth.

The other thing that is unique is that everyone in the room WANTS to help each other. This is extremely odd in this industry, but not here!

It's a bit loud, but that's because we like to make it fun (we all learn better when we are happy)

Many come back year after year, and you are always in control of how involved you get and can go at your own pace. We just want you to come and see for yourself what is possible with your letting agency business.